AI at ADRN

ADRN uses artificial intelligence as part of its creative production process.

Some images and visual content published on the ADRN website and social channels may be artificially generated or modified. This may include models, environments, outfits, styling, lighting and other campaign elements.

ADRN products are real physical products.

Where AI-assisted campaign imagery represents an ADRN product, the imagery is created using the corresponding physical product as its visual reference.

The characteristics of the product offered for sale — including material, finish, components and other technical information — are defined by the relevant product page.

AI-assisted visual content is disclosed where applicable through labels such as “AI-assisted campaign imagery”.

ADRN aims to use AI as a creative production tool while remaining transparent about its use.